Agent-active deals
Activity stream
salesforce.opportunity.get, revcloud.comps.search, claude.generateironclad.template.get, ironclad.route, slack.notifypolicy.check, salesforce.opportunity.update, netsuite.syncgong.calls.sentiment, salesforce.renewal.get, zendesk.cases.queryrevcloud.cpq.simulate, revcloud.pricing.optimizeOf your $6.0M forecasted attrition, $3.8M sits in Novara Industrial Group itself — MuleSoft renewal, Tableau Server → Cloud migration, and the Agentforce scale decision all converge this period. The SELA expires Jan '29, but the commercial conversation happens now.
The three dealer orgs showing early attrition signals:
- Caldera Holdings — -$1.1M forecasted · SAP ERP decision cycle flags Microsoft Dynamics threat
- Halfway Subsidiary Ltd. — -$180K forecasted · adoption flat 7 mo, renewal champion left in Q3
- Linesport Works — -$610K forecasted · Financial Services line integration blocked on compliance review
I've drafted playbooks for all four. Novara parent is primed — needs a CIO + CRO alignment call in the next 21 days.
Available to Renew vs. Forecasted
Renewal Swing · FY27
Renewal detail by dealer
Attrition watch
MuleSoft + Tableau + Agentforce
SAP ERP decision cycle
Financial Services line integration blocked
Adoption flat 7 mo
LATAM · Service Cloud
Pipeline · FY27
Funnel by stage
Commit confidence
Velocity · last 90d
The 20-field case form is now one sentence.
A real example, side by side
L5 Discounting · triggers SELA Approval sub-policyP75 = 19.2% · P90 = 24.1% · 22% lands at P82Approve 22% as a full-renewal L5 extension — not a One-Time Discount. This avoids the Deal Desk Case requirement per policy and preserves the existing price point baseline for FY28.
Competing proposal: 20.5% + 30-day prepay acceleration — lands at P75 (within auto-approve), adds $310K Y1 cash, signals defensive posture against the Dynamics POC without opening a rate reset.
Both options drafted. Memo cites policy.renewal.l5_extension.v4.2 and policy.sela.pricing.strategic_account.
Intake queue · last 7 days
"Can I get a 22% discount on platform?"
"MSA redline from procurement — need review"
"Short-term 7mo contract exception needed"
"Back-to-back courtesy for Q3 → Q4"
"Swap clause — move 40 seats from Platform to FSC"
"Signature Success renewal — SELA pricing"
"275 Full CRM renewal price protection QST"
Pathline Financial Group — Platform + Code
Discount sits at P75 +2.4pts on FMV distribution, but this is a new-logo Platform + Code bundle with a 36-month commit and $440K expansion path in Y2. Three comparable deals closed in the last 180 days at similar or higher discounts (Dunegrass at 21.5%, Pennant at 19.8%, Roadpost at 22.0%).
Rev rec is clean — ratable over 36 months, no carve-out required. Legal review flags zero playbook exceptions. The approval memo is drafted and ready for your signature.
Stakeholders
Economic buyer · last call: strong signal
Technical buyer · engaged
Influencer · needs data-residency confirmation
Gatekeeper
Key signals · last 14 days
Farnell Logistics — Full stack expansion
Your CPQ policy blocks overlapping API and Code SKU entitlements in the same order (rule CPQ-R-0412, "prevent consumption double-counting"). Farnell's proposal bundles both. Three valid restructures:
- Option 1 — Split into two sequential orders (clean, adds 4d to cycle)
- Option 2 · recommended — Use new composite SKU
BUNDLE-FS-2024(launched Jan, covers both entitlements, margin-equivalent) - Option 3 — Keep flat structure, get exception from R. Chen (rev ops) — 48h
I've prepped Option 2. One click to apply.
Conflict detail
Rule fired: CPQ-R-0412 — "Prevent overlapping API and Code consumption SKUs in same order."
Offending line items:
- API-CONSUMPTION-TIER2 · $480K annual commit
- CODE-SEATS-PREMIUM · 60 seats · includes API allowance
Why the rule exists: Finance introduced it after the Q3'25 audit to prevent double-counting consumption credits across revenue lines. Overrides require rev-ops sign-off.
Helmer Biopharma — Platform renewal
Helmer's HIPAA workflow requires a Business Associate Agreement amendment covering the new Platform use case (PHI-adjacent data in the inference flow). I pulled our HLS playbook v3.1 and pre-filled 4 of 7 clauses that match Helmer's last BAA (signed Mar '23). Brooke Israel in Legal is reviewing — SLA 24h.
The three open clauses require human judgment: subcontractor disclosure scope, breach notification window (Helmer prefers 48h vs. our standard 72h), PHI retention on de-provisioning.
Brightway Health System — Platform + API renewal
Brightway's consumption is up 18% YoY — product love is there. But support-case volume has doubled and sentiment on the last 3 exec calls dropped to -0.34 from +0.58 six months ago. The signal is governance and onboarding breakdown, not product.
Save play: Exec sponsor match (you ↔ their CMIO Dr. Patel), dedicated FDE for 30 days, governance workshop in Q1'27. Pre-approved budget envelope $45K services credit. Action window: 14 days.
Signal trace · last 60d
42 tickets L30d · mostly governance questions
Gong · Apr 2 call · "frustrated" × 3, "complex" × 5
Product adoption is not the issue
Former champion promoted, new CMIO onboarding
Save play · $45K envelope
- Exec sponsor match · Bryan ↔ Dr. Patel (CMIO), 45min strategic review, schedule within 14d
- Dedicated FDE · 30 days · Governance rollout, query optimization, staff training
- Governance workshop · Q1'27 · 2-day on-site, $15K services credit applied
- Renewal terms sweetener · Prepay option at 3% discount to shift commit risk
Policy library
Deal Desk Case triggers
Auto-resolve full renewals at existing L5 price points. Escalate if designated as One-Time Discount.
Quarter-bridge courtesy pricing within policy envelope.
<12 months & >$500K AOV, or <7 months & >$250K AOV. Requires OU Leader pre-approval.
RUL SKUs require Deal Desk as Restricted Product Approver.
Enterprise License Agreement pricing · terms · expansion triggers.
Pricing tables outside standard · quote-level strategy.
Deal Structuring & Pricing Guidance — custom commercial structures.
All MuleSoft subscription-program deals route through Deal Desk.
<5% cap or caps for 2+ renewal terms require Deal Desk review.
Inclusion of swap rights between product families.
Global Strategic Revenue Management · named accounts only.
SELA Pricing · Non-Standard Pricing QST · Tenant ID verification.
Private Offer flow · reseller commission · consumption credit.
Strategic Deal Strategy — $5M+ AOV or board-reported.
Pre-qualification pricing guidance & structure hints.
23-clause playbook · pre-approved variants · auto-accept path.
How the agent uses these. When an AE asks the agent for deal-desk help, the agent reads the opportunity, classifies the request against this policy set, and — if the answer lives inside the policy envelope — resolves it with a cited decision in seconds. When the request falls outside the envelope (one-time L5 discount, non-standard swap, GSRM review), the agent drafts the justification, pre-fills the Case fields, and routes to the correct escalation with the reasoning chain attached.
Override protocol. Any rule can be overridden via policy.override() — requires documented justification + dual approval (Bryan + C. Howe). Every override is logged to the audit trail and backtested monthly. If a rule is being overridden >10% of the time, the policy itself needs a rewrite — we surface those in the Performance view.
Outcomes — what the agent changed
Revenue attribution · L90d
Ramp/prepay/hybrid recommendations on 28 deals
Executed save plays on 6 at-risk accounts
11d avg compression · opportunity cost recovered
Discount-envelope enforcement on 142 deals